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What are Instagram hashtags?

What are Instagram hashtags?

Updated:  Jul 19, 2024
Created:  Jun 20, 2023
Time to read:  3 min

It is hard to imagine people who in 2023 have never been connected to social networks or simply would not have their account on Instagram or TikTok. But, there are more such people than it might seem, and there is nothing wrong with the fact that they do not know many things. So today we will discuss such a thing as hashtags because this is the part that is very important when creating your content. In simple terms, with the help of Instagram hashtags, people can distinguish between many areas and topics on which thousands of videos are shot every day. Next, we will give you some tips that will help you delve into a new topic and finally understand what hashtags are.

Top Instagram hashtags

It so happened in the world that there are more popular topics that stay afloat for quite a long time, the same with Instagram hashtags popularity because there are those that are at the top almost always. For example, #me, #instadaily and #photooftheday are the most popular at the moment, and if you use them in your video, they will bring benefits. Many people understand that they need to use trending hashtags on Instagram today, because trends change every day, and it happens that the hashtag that a person has is already outdated and is not used. So be always on trend and follow what is happening in the world.

Also, do not forget that there are thematic hashtags that are popular in a particular area, so before choosing your hashtags, think about which ones you need. Using Instagram hashtags is quite important because, with them, you will make your video stand out from the rest and put your clip in a separate environment where people can see their interests. So for instance, if you play sports and show it to people, then it’s better to use these hashtags: #sport, #fitness, #motivation, and so on. You need to decide and use hashtags that will fit the topic, it is almost impossible to make a mistake with the choice.

Instagram Hashtag FAQs

What are Instagram hashtags? — Photo №1

Many people wonder why these hashtags are needed at all because you can shoot videos without them. But if you pay attention and look, it is the hashtags that attract the main audience that a person is looking for. So the person who wonders why to use hashtags on Instagram just didn't see how popular people operate this possibility. Because without it, the views of some people could drop a lot, and finding a video on the right topic is much easier with the help of hashtags, and this is a fact.

7 tips for how to use hashtags on Instagram

Hashtags do not always play a key role in the popularity of a particular video. And to improve your videos as much as possible and draw attention to them, we will give you 7 tips that will help you get comfortable with a new topic for you, so here they are:

  1. Video quality is more important than anything, so try to make a video that you will enjoy watching.
  1.  We recommend shooting a video according to a pre-written script because the video without it is difficult to watch. After all, the narration can be weak. So before you shoot your videos, think about what and how you will say.
  1. Use music that will best suit your video.
  1. Choose the right time to post your video, because it plays a big role in the number of views.
  1. It is just as essential to decide on the right hashtags, as mentioned earlier, to decide on hashtags that describe your video.
  1. Don't forget that there are different rules to follow, so don't be too lazy to read the Instagram rules before making a video.
  1. See yourself naturally when shooting a video, this will attract people, and they will understand that you are real and not trying to look better than you are.

As we have already understood, hashtags play a big role in how your video will be viewed on many sites. If you want your video to get to the top, you need to follow many rules, but hashtags, as well as the quality of the video, play a significant role, because which audience will watch you depends on them. Therefore, it is worth carefully considering each step so that your video gets well-deserved views and gets into trends.



Editor with 15 years of experience and enthusiasm about the digital video industry. Managed video editing processes for projects with billions of views and created flagship video products from idea to successful launch. He reads over 40 books a year and travels extensively.

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